Servanthood
We embrace the attitude, honor and privilege of serving others rather than being served.
Integrity
There is congruence between what we teach our clients and how we conduct ourselves. We choose between right and wrong. We hold ourselves and each other accountable. We honor our word and show up with integrity. What we say is what we mean and what we do. We are accountable for, and proud of our conduct and our decisions. We value and reward open, honest, two-way communication. We only make promises we intend to keep — we do what we say we’ll do. If things change, we let people know. We avoid any actual or perceived conflict of interest. We own our part of any solution and work towards a solution. We expect and reward authenticity in one another. We lead with courage.
Teamwork
We believe our impact will be much greater together than if we acted alone. We trust that each individual has inherent value to add, so we listen, discover and build on each other’s ideas and intentions. We create alliances with explicit shared expectations of roles and outcomes so we can both support and challenge each other in learning and action.
Sustainability
We aim for sustainability of both ourselves and our company. We take care of ourselves physically, mentally and spiritually, aimed at living fulfilling and meaningful lives. We ensure our company’s profitability, so our impact in the world will be sustainable. We embrace fun, joy, and ease in our actions and relationships as important pointers to sustainability.
Excellence
We hold ourselves to the highest standards and take pride in our world-class quality in everything we do. We hold excellence as an ever evolving target. In our commitment to excellence, we continually ask for and give feedback. We pay attention to details because our integrity demands it. We commit to ICF accreditation standards for executive and professional coaching, as well as NSA standards for public speaking.